World Breastfeeding Week 2009

Women are encouraged to breastfeeding and help sick babies. Every first week of August the World Breastfeeding Week is celebrated. In this, the World Health Organization (WHO) and United Nations Children’s Fund (UNICEF) first brought out the Innocenti Declaration during the year 1990 with the goals of protecting, promoting and breastfeeding.

The process of breastfeeding in the post pregnancy stages of women is the actual advised way of sufficiently supplementing new born babies as advised by the health experts. This year’s World Breastfeeding Week theme is : Breastfeeding – a vital emergency response. Are you ready? It aims to aid in the protection, promotion and support breastfeeding as an immediately solution for cases on infant and young child survival, health and development worldwide. An example is the increased risk of death due to diarrhea and pneumonia. As part of the program, women are instructed not to endow their milks if not under professional supervisions. Such faults can lead to the destabilizing of the breastfeeding process as an endearing act for awareness in other people.

In preparation of the World Breastfeeding Week2009, various hospitals and other health care services trained health workers who can aid women promote breastfeeding and/or overcome troubles. These included: the Baby-friendly Hospital Initiative and the WHO/UNICEF Breastfeeding Counselling as well as the Infant Feeding in Emergencies Core Group with WHO has created the Operational Guidance for Emergency Relief Staff and Programme Managers in order to give a concise and practical guidance in teaching the right ways to infant and young child feeding during emergency cases.

There have been claims that using formulated milks over breastfed milks are degrading to women. Nobody can make them guilty in making this decision. It is a good alternative. Breastfeeding is better than formulated milks, because of other factors like some nutrients, emotional development and IQ. However, formulated milks also contain ingredients adhering to improving such child development factors in the same agenda.

In the Philippines, there have been previous Baby Milk Action campaigns for women. The Department of Health confronted this by meeting with the baby food companies and US Chamber of Commerce officials. This situation is similar to what happened in UK for their breastfeeding campaigns. New legislations were implemented by the Supreme Court. The Department of Health promised to follow these pursuits.

It is perfect timing to start a World Breastfeeding Week focused on child and baby emergencies, since this act stops mortality and malnutrition, a very devastating problem, which is still growing as the years are added. Saving these little ones is an accepted “natural” life-saving intervention for breastfeeding.

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